It may be old news to some of you, but I saw the full-screen disclaimer, “This programme contains product placement” for the first time last week, before Jamie’s Money Saving Meals on C4. I don’t like it. It cheapens Jamie. But at least it’s honest and upfront, rather than sinister and subconscious. And it features in this week’s Telly Addict, which also looks at The Tunnel on Sky Atlantic, the Anglo-French cover version of The Bridge; Stephen Fry Out There on C4 (this programme contains product placement); the semis of The Great British Bake Off on BBC2 (for the last time); the return of AMC’s The Walking Dead to Fox; the finale of Peaky Blinders on BBC2; and the ambient arrival of HBO’s Hello Ladies on Sky Atlantic.
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