Hey, nerds! Forget the arcane, impenetrable, new-subscription-skewed iTunes charts. Check out these recent stats. They reveal how many people download all the BBC podcasts, accurate as of September 2009 – that is, those podcasts comprising mostly bits of existing radio shows on the BBC, advertised by the BBC, and with the backing of the mighty international BBC brand. Not indie ones like ours made up of original material every week even when Richard is in a bad mood. Still, numbers like Adam and Joe’s monthly figure of 275,401 rather put into the shade the 23,000 who we have this week discovered regularly download the Collings & Herrin Podcast – which, of course, would make 92,000 a month. Still, we love every single one of those 23,000 people, and don’t mind competing on the mezzanine floor of popularity with R1’s Mini-Mix and R4’s Excess Baggage.
More C&H stats courtesy of Orange Mark:
Around 19,500 very keen listeners download a new podcast in the first couple of days. Considering it’s nominally “topical”, we enjoy quite a “long tail” … for example, Podcast 10, recorded way back in April 2008, has been downloaded 513 times this month! Podcast 74, the pre-Edinburgh one, is the most downloaded to date, with nearly 30,000 listeners. Podcast 69, the Virgillio Anderson one, is close behind with 28,000. Meanwhile, 21,000 idiots ignored the warning and listened to the post-Edinburgh one in the hotel room.
In total, our podcasts combined together have been downloaded over 2 million times. So fuck you, Mini-Mix!